THE CHALLENGE
How did it all come about?
Peak Promotions were introduced to Ann Palmer, Director of Calderdale Homecare, via a positive referral. They were undergoing a website refresh at the time and recognised their existing website design company was not acting in their best interest.
Peak Promotions were delighted to win the instruction and come to the rescue, delivering a mobile friendly website in a timely manner, so as not to cause any further unnecessary delay to their online service offering.
This local and personal home care business has grown to 3 locations, and it was important that recruitment for individual locations was clear for potential caraers using the website and also administratively agreeable for the regional managers taking ownership of their sector.
We are very happy with the result and look forward to supporting this important service-based business over the years to come.
OUR SOLUTION
What we delivered!
Mobile friendly Website Design
Beautifully illustrative and informative 96-page structure.
Web Hosting + Maintenance
Peforming regular updates and fixes.
Promotional Design
Designing social banners and animation/video adverts for digital recruitment design.
Google Maps
Google API links and Maps set up for each of their 3 locations.
Social Set-Up
We ensured that their digital profiles were correctly alligned, reflecting the same quality brand as their website.
Business Development Solutions
Support their ongoing strategy to identify new clients.
PEAK PERFORMANCE
Standard integration included:
Google Analytics Integration
Peak Promotions will embedd Google Analytics as standard on all clients websites. We measure your traffic, so you then know where to improve it.
Maximise Imagery
All imagery to be correctly processed within photoshop and reduced in size to maximise speed performance of the site.
Google Maps API
We correctly manage and pin all office and service locations within a beautifully responsive map functionality.
reCAPTCHA
We install and manage a fraud detection service that stops bots and automated attacks while approving valid users.
3rd Party Listings
Population and design of Google my Business Listings, Bing Business Listings and Google Maps. This will encourage more clients to find your services/products.
SEO Friendly
By also embedding H1 Tags, Meta Tags and alt descriptions throughout your website as standard, you’ll be ready for any future key word strategy you may wish to undertake.
Indexing
Indexed Correctly on Search Console to allow bots to safely and effectively crawl the site – requires DNS verification.
SSL - Safe Browsing
A validated SSL Certificate will be in place, securing the site for the safety of visitors.
What our Client said:
“We instructed Peak promotions to refresh our out-of-date website to make it fit with mobile devices and we are delighted with the result.
Additionally, Mathew and his team improved our overall brand identity across multiple social platforms by instigating a simple marketing strategy that we continue to benefit from every day.
Mathew’s knowledge of commercial marketing has really helped us to improve our rankings and brand awareness that allows us to solely discuss high level holistic elements with our board members. I highly recommend Peak Promotions.”