Since web design is a highly specialised field of work that’s constantly evolving, it’s worthwhile working with a trusted professional as early as possible.
Whether you’re completely new to the digital game, perhaps your existing website may need a few tweaks or could do with a complete mobile friendly overhaul, here are 10 reasons you need a web designer.
1. A WEB DESIGNER WILL CREATE A HIGH-QUALITY SITE
We live in an era where having a website couldn’t be easier – various platforms provide very economical templates. However, relying on these standard template tools and £99 website designs will ultimately result in a site that’s boring, generic and fails to make you stand out amongst more polished competitors.
2. A WEB DESIGNER WILL STRENGTHEN YOUR ONLINE STRATEGY
The main goal of a professional web designer is to establish a firm foundation for your site so that it prospers for years to come. To achieve this, they’ll take the time to really get to know your business – its goals, values, target audience. At Peak Promotions, we do not simply follow the one template fits all rule!
3. A WEB DESIGNER WILL CREATE A PROFESSIONAL LOOKING SITE
First impressions count. And when it comes to the online world, your website is the place where many consumers will form their first impression of your brand.
4. A WEB DESIGNER WILL CREATE A FIRST-CLASS USER EXPERIENCE
An eye-catching website that provides an incredible user experience (UX) will convert curious visitors into prospects and paying customers who you can continue to connect with beyond their first visit to your site.
5. A WEB DESIGNER WILL OPTIMISE YOUR SITE
You might have the most visually impressive website and incredible product selection, but if your site is not optimised for search-engines like Google, it’ll fail to secure a high ranking and end up buried beneath the superior sites of your rivals. Peak Promotions offer an indepth SEO service to support this process.
6. A WEB DESIGNER WILL USE RESPONSIVE DESIGN TECHNIQUES
A significant number of web users are now using smartphones and tablets to browse online. In the third quarter of 2019 51.51% of worldwide website traffic came from mobile devices. It’s therefore essential that your website is compatible with mobile, otherwise you’ll miss out on a substantial amount of traffic.
7. A WEB DESIGNER WILL SAVE YOU TIME
Time is money in business and enlisting the services of a web designer will save you bucket loads because they’ll shoulder the responsibility for your web design project from start to finish – while you focus on the actual day-to-day running of your business.
8. A WEB DESIGNER WILL BE AN EXPERT PARTNER
The best web designers don’t just work for you, they work with you, serving as a trusted partner who will consult you transparently at every stage of the project so that the end project meets your expectations. Peak Promotions are no different.
9. A WEB DESIGNER CAN OFFER SOLUTIONS
A competent web designer will also be able to advise you on which areas of your site can be immediately improved, self-managed and maintained and which needs pro assistance.
In fact, at Peak Promotions we even offer hosting and support services, to support the complete running of your site and any problems that arise.
10. A WEB DESIGNER WILL COMMUNICATE YOUR BRAND MESSAGE
To attract the right visitors, it’s important that your website conveys your business message in a clear, consistent and compelling manner. With so many factors involved in web design, this is no easy feat, no matter how well you know your brand.